This will be a short presentation followed by a discussion around product development, product management, and product marketing.

I will go through the seven principles I've learned over the past 10+ years of my career in product management, software engineering, as well as marketing:

1. Identify a gap in the market
2. Carefully listen to the market
3. Solve your own problem, optionally
4. Learn to motivate your team
5. Presentation matters, sometimes a lot
6. Don't be afraid to build it yourself, with or without AI
7. Identify the most effective marketing channels

I will discuss a concrete example or two for each of these points and this will be a maximally interactive session where you can pitch in either at the end or throughout the presentation to further dig into these points.

Here's a version of this talk I gave at UBC (https://drive.google.com/file/d/1Mc5I-4UxZMrCUj-SF6xfWrqUunTaanJG), but this version will be fine-tuned for this particular audience.