Overview:
In today’s fast-paced digital world, data-driven decision-making is a crucial skill for product managers. Yet, many PMs struggle with interpreting data, identifying actionable insights, and avoiding common pitfalls in analytics. This workshop will provide a hands-on approach to using data for better product decisions, including real-world exercises and a case study from your own analytics experience.

Key Takeaways:
How to ask the right questions when working with data

Understanding key product metrics (e.g., retention, conversion, churn)

How to avoid misleading insights and common data interpretation errors

Tools for PMs
How to use data storytelling to influence stakeholders