You've heard the old saying. Product managers lead with zero authority, yet when a customer churns out, the PM is held accountable. So how do you handle challenges and objections that feel completely out of your control?

Join Hanson Do, a product manager in title, who over 9 years has also built experience in product marketing, QA, UX design, people management, and more, in a deep and honest conversation about one of the most important things that matter in your current (or future!) product management career: trust capital.

In this session you will learn the secrets to:
- Build a professional brand for YOUR role that enables opportunities you wouldn't otherwise receive by just "doing your job"
- Become the face of the product or solution you manage, making you a better fit for any team, role, or company YOU choose to be a part of
- "Know your audience", tactically covering every major persona you should EXPECT to collaborate with in order to deliver value to your customer