GenAI Playbook: Turning AI into Your Product Differentiator
Facilitator: Sugandh Rakha
Sugandh is a Sr. Principal Product Manager at ServiceNow, driving AI-powered automation and multi-system AI agents. He is passionate about integrating GenAI into real-world products for impact.
Workshop Agenda
🔹 Introduction
🔹 GenAI as a Differentiator
- Where AI truly adds value (beyond the hype)
- Case studies of AI-driven product breakthroughs
🔹 The GenAI Playbook
- Identify AI Opportunities – User pain points, automation, personalization
- Design AI-First Features – UX best practices, ethical AI considerations
- Build & Scale – Data, privacy, infra, and success metrics
🔹 Hands-on Exercise: AI Feature Ideation
- Design an AI-driven feature for your product
- Group presentations & feedback
🔹 The Future of AI in Product
- Trends: AI agents, automation, and next-gen UX
🔹 QnA