Nurturing, or Killing, Your Next Concept: 0-to-1 Product Validation
Description:
"0-to-1 Product Validation" equips you with a clear framework to evaluate your product ideas, blending insights from product management and entrepreneurship. Learn to validate concepts, conduct meaningful customer research, and decide whether to nurture or kill your next project.
Target Audience:
Ideal for Product Managers and emerging intrapreneurs/entrepreneurs keen on mastering early-stage product development.
Learning Outcomes:
- Acquire a proven framework for assessing product viability, crafted through experience in both corporate and startup environments.
- Make better-informed decisions on which ideas to pursue or abandon.
- Gain techniques for effective customer engagement and feedback.
Presentation Host:
Amer Abu-Khajil has worked as a Product Manager at Amazon, Director of Product & Innovation at TTT Studios, and is now the Founder of Peak Studios. At Peak Studios, he specializes in offering product validation-as-a-service to companies while also developing new startup concepts. He has successfully taken three startups from concept, thorough rigorous validation, to launch - with many startup concepts abandoned along the way.